Training

Choosing Waze Ads formats: Everything you need to know

Which ad formats will you choose for your Waze Ads campaigns? There are four different ad formats:

  1. Arrows
  2. Search
  3. Takeovers
  4. Pins

Each reaches customers at different stages of their journey and helps them learn about your business. The best Waze Ads campaigns use all four formats together to encourage customers to drive to your front door.

Watch the video below to learn about:

  • How each format works
  • Which format to use at different stages of the customer journey
  • Why using a combination of all four formats increases your chances of success

Want to learn more? Download our guide to the four Waze Ads formats.

Ready to create your next Waze Ads campaign? Learn all you need to know here!

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