Why restaurants should invest in on-the-go customers in 2023

Waze navigation data shows a +40% YOY increase in customer visits to quick service and casual dining restaurants YOY. As the growth of on-the-go diners continues, restaurant brands and marketers need to shift their strategies if they hope to meet customer demand.

This report explores how to capture the increase in consumers who are dining out. Drawing on data from Waze, survey feedback from restaurant industry brand and agency leaders, and additional research, we present three key insights that will help restaurant owners and marketers reach their business objectives in 2023.

Read now to learn more about:

  • The current growth of on-the-go consumers
  • Understanding restaurant diners’ evolving behaviors
  • Best practices for reaching on-the-go consumers
Download PDF


Get insights, data and inspiration in your inbox