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Connected car commerce in 2023 | Waze Ads

Report

Connected car commerce in 2023: 3 must-know takeaways for visionary marketers

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    10 min
Navigate headwinds by investing in on-the-go consumers in 2023 | Waze Ads

Report

Navigate headwinds by investing in on-the-go consumers in 2023

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    Popular

    10 min
Why restaurants should invest in on-the-go customers in 2023 | Waze Ads

Report

Why restaurants should invest in on-the-go customers in 2023

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    10 min
Advertising Partners: Waze & Honey Dew Case Study | Waze Ads

Case study

Honey Dew fuels store visits by raising awareness among drivers on the go

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    2 min
Advertising Partners: Waze & Costa Coffee Case Study | Waze Ads

Case study

Waze drove incremental traffic to Costa Coffee locations

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    2 min
Advertising Partners: Waze and KFC Case Study | Waze Ads

Case study

KFC generated unprecedented ROAS with drive-to-store campaign on Waze

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    2 min
Advertising Partners: Waze & Chevrolet Case Study | Waze Ads

Case study

Serra Chevrolet boosts impressions and navigations to their dealerships

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    2 min
UK Edition: 3 insights retailers can use to meet shoppers where they’re going | Waze Ads

Report

UK Edition: 3 insights retailers can use to meet shoppers where they’re going

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    10 min
3 ways to attract on-the-go diners this holiday season | Waze Ads

Article

3 ways to attract on-the-go diners this holiday season

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    5 min
How to reach connected drivers in 2023 | Waze Ads

Article

An open road for marketers: How to reach connected drivers in 2023

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    5 min
Why retailers need a mix of digital and in-person appeal to win this holiday season | Waze Ads

Article

Why retailers need a mix of digital and in-person appeal to win this holiday season

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    5 min
UK Edition: 4 ways restaurants can boost visits in light of changing driver behaviour - Waze Ads

Report

UK Edition: 4 ways restaurants can boost visits in light of changing driver behaviour

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    Popular

    10 min
Infographic: Boost restaurant visits in light of changing driver behavior | Waze Ads

Infographic

Infographic: Boost restaurant visits in light of changing driver behavior

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    2 min
Infographic: Meet shoppers where they're going | Waze Ads

Infographic

Infographic: Meet shoppers where they're going

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    2 min
Infographic: The marketer's guide to the Third Space | Waze Ads

Infographic

Infographic: The marketer's guide to the Third Space, your car

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    2 min
Report: The UK marketer’s guide to the Third Space | Waze Ads

Report

The UK marketer’s guide to the Third Space

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    10 min
Webinar: The marketer's guide to the Third Space | Waze Ads

Video

Webinar: The marketer's guide to the Third Space, your car

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    Popular

    30 min
Webinar: Boosting restaurant visits in light of changing driver behavior | Waze Ads

Video

Webinar: Boosting restaurant visits in light of changing driver behavior

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    Popular

    30 min
Webinar: Meet shoppers where they’re going | Waze Ads

Video

Webinar: Meet shoppers where they’re going

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    Popular

    15 min
3 trends in retail you must know to attract on-the-go consumers

Article

3 trends in retail you must know to attract on-the-go consumers

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    5 min
Restaurant leaders sound off: Staying on top of the data | Waze Ads

Article

Restaurant leaders sound off: Staying on top of the data

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    5 min
The marketer’s guide to the third space

Report

The marketer’s guide to the third space

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    Popular

    10 min
Learn how to navigate your Waze Ads account - Waze Ads

Training

Learn how to navigate your Waze Ads account

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Tracking the performance of your Waze Ads campaign - Waze Ads

Training

Tracking the performance of your Waze Ads campaign

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Choosing Waze Ads formats: Everything you need to know - Waze Ads

Training

Choosing Waze Ads formats: Everything you need to know

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How to create your next Waze Ads campaign - Waze Ads

Training

How to create your next Waze Ads campaign

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3 ways Waze Ads supercharges your advertising - Waze Ads

Training

3 ways Waze Ads supercharges your advertising

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3 Insights Retailers Can Use To Meet Shoppers Where They’re Going - Waze Ads

Report

3 Insights retailers can use to meet shoppers where they’re going

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    Popular

    10 min
4 Ways Restaurants Can Boost Visits in Light of Changing Driver Behavior - Waze Ads

Report

4 Ways restaurants can boost visits in light of changing driver behavior

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    Popular

    10 min
How restaurants can serve up clever offers to customers | Waze Ads

Article

Fueled up or out of gas? How restaurants can serve up clever offers to customers that help counteract the rise in prices

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    5 min
How retailers can capitalize on increased tourism | Waze Ads

Article

Spontaneous Summer: How retailers can capitalize on increased tourism and longer stays

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    5 min
Report: Waze Knows UK | Waze Ads

Report

Waze knows: The drivers of today and what’s fuelling their purchasing decisions

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    10 min
Advertising Partners: Waze & Ford Case Study | Waze Ads

Case study

Ford drove customers to dealerships and measured the impact of digital ads

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    2 min
How restaurants are evolving and what that means for marketers - Waze Ads

Article

Detour ahead: How restaurants are evolving (and what that means for marketers)

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    5 min
Steering in-the-moment buying decisions - Waze Ads

Article

From in-car to store: Steering in-the-moment buying decisions

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    5 min
Spin Master

Case study

Spin Master's PAW Patrol drives toy purchases at Target and Walmart ahead of movie launch

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    2 min
Catering to shoppers’ appetite for familiarity with digital upgrades - Waze Ads

Article

What’s old is new: Catering to shoppers’ appetite for familiarity with digital upgrades

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    5 min
What every restaurant marketer can learn from the pandemic success of pizzerias - Waze Ads

Article

Get your slice of the pie: What every restaurant marketer can learn from the pandemic success of pizzerias

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    5 min
Disney+ partners with Waze to boost awareness

Case study

Disney+ partners with Waze to boost awareness

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    Popular

    2 min
Audi builds brand awareness and dealership traffic through Pins and Takeovers

Case study

Audi builds brand awareness and dealership traffic through Pins and Takeovers

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    2 min
Meet the 2022 Diners

Infographic

Five predictions for diner behavior in 2022

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    2 min
Meet the 2022 Shoppers

Infographic

Five predictions for shopper behavior in 2022

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    2 min
Meet the 2022 diner: 5 predictions for consumer behavior

Article

Meet the 2022 diner: 5 predictions for consumer behavior

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    5 min
Meet the 2022 shopper: 5 ways buyer expectations will change retail

Article

Meet the 2022 shoppers: 5 ways buyer expectations will change retail

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    5 min
Advertising Partners: Waze & SPAR Case Study | Waze Ads

Case study

By connecting with drivers, SPAR generates strong ROI across its stores

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    2 min
The Retail Rebound

Infographic

What drove shoppers to stores this past holiday season

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    2 min
The recipe for a successful 2022

Infographic

The recipe for a successful 2022

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    2 min
Courtepaille partners with Waze to increase footfall among vacationers

Case study

Courtepaille partners with Waze to increase footfall among vacationers

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    2 min
Wisconsin Cheese

Case study

Wisconsin Cheese sees a sharp increase in sales with Waze

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    2 min
5 New Year's resolutions for restaurant operators

Article

5 New Year's resolutions for restaurant operators

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    5 min
The retail rebound: What's driving shoppers to stores this holiday season

Article

The retail rebound: What's driving shoppers to stores this holiday season

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    Popular

    5 min
Bensons for Beds diversifies its ad portfolio, and increases footfall and awareness

Case study

Bensons for Beds diversifies its ad portfolio, and increases footfall and awareness

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    2 min
Fuel in-store holiday sales by catering to shifting shopper behaviors

Article

Fuel in-store holiday sales by catering to shifting shopper behaviors

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    5 min
Is your restaurant ready for the busiest travel days of the year?

Article

Is your restaurant ready for the busiest travel days of the year?

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    5 min
Shift to remote work fuels daytime drives, spontaneous retail visits

Infographic

Shift to remote work fuels daytime drives, spontaneous retail visits

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    2 min
Trends to Embrace this Holiday Season

Infographic

Four trends to lean into ahead of the 2021 shopping season

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    2 min
Restaurants adapt to life in the thru lane

Infographic

Restaurants adapt to life in the thru lane

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    2 min
A new breed of retail shoppers: remote workers

Article

A new breed of retail shoppers: remote workers

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    5 min
Re-imagining the drive-thru to meet new consumer patterns

Article

Re-imagining the drive-thru to meet new consumer patterns

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    5 min
Four holiday shopping personas to watch (and woo)

Infographic

Four holiday shopping personas to watch (and woo)

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    2 min
Vauxhall drives customers to dealerships with seasonal sales promotion

Case study

Vauxhall drives customers to dealerships with seasonal sales promotion

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    2 min
Peugeot Spain amplifies ad recall and encourages drivers to stop by dealerships

Case study

Peugeot Spain amplifies ad recall and encourages drivers to stop by dealerships

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    2 min
Advertising Partners: Nothing Bundt Cakes Case Study | Waze Ads

Case study

Nothing Bundt Cakes entices drivers for an impulse treat

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    2 min
How restaurants can prepare for the busiest travel days of the year

Infographic

How restaurants can prepare for the busiest travel days of the year

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    2 min
Cosmetics brand Kiko Milano drove 307% lift in navigations to stores during reopening

Case study

Cosmetics brand Kiko Milano drove 307% lift in navigations to stores during reopening

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    2 min
On-demand webinar: Strategies for the new dining experience

Video

On-demand webinar: Strategies for the new dining experience

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Advertising Partners: Florence Hardware Case Study | Waze Ads

Case study

How Florence Hardware stood out in a crowded market

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    2 min
Holiday 2021

Report

What retailers need to know to navigate the holiday season

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    10 min
Four Trends Shaping the Dining Experience

Infographic

Americans are hungry for out-of-home dining after a year of lockdown

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    2 min
Restaurants Spice Up Their Offerings

Report

Restaurant strategies that are spicing up the new dining experience

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    Popular

    10 min
Shell spotlights Motorsports partnership to grow its presence in the premium segment

Case study

Shell spotlights Motorsports partnership to grow its presence in the premium segment

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    2 min
Advertising Partners: Waze & Pei Wei Case Study | Waze Ads

Case study

Pei Wei highlighted curbside pickup options for drivers during the pandemic

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    2 min
Road Trip!

Infographic

Restaurants introduce themselves to road-trippers

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    2 min
Eat my Catfish

Case study

A community-driven seafood restaurant draws in new customers with their first Waze campaign

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    2 min
Burger King: Traffic Jam Whopper

Case study

Yes, Burger King really did deliver Whoppers to consumers stuck in traffic

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    2 min
Advertising Partners: Waze & Bacio di Latte Case Study | Waze Ads

Case study

Bacio di Latte saw a 4.5% lift in gelato sales amongst Brazilian drivers

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    2 min
Advertising Partners: Waze & Bennet Case Study | Waze Ads

Case study

Bennet draws in customers to reopened stores as restrictions lift

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    2 min
Advertising Partners: Waze & Dunkin’ Case Study | Waze Ads

Case study

Dunkin’s award-winning Going Gold campaign raised awareness for childhood cancer

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    2 min
A+ tips for retailers to reach back-to-school shoppers

Article

A+ tips for retailers to reach back-to-school shoppers

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    5 min
How restaurants can reach visitors and locals on the move

Article

How restaurants can reach visitors and locals on the move

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    5 min
Advertising Partners: Waze & Kung Fu Tea Case Study | Waze Ads

Case study

Kung Fu Tea’s striking message turned nearby drivers into customers

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    2 min
Advertising Partners: Waze & Perrier Case Study | Waze Ads

Case study

CPG brand, Perrier, boosted in-store sales by 16%, while increase sales value by 17%

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    2 min
Advertising Partners: Waze & Cheetos Case Study | Waze Ads

Case study

1.8M+ drivers drove with Chester’s voice in Cheeto’s in-car campaign

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    2 min
As spring shopping fever surges, here's how to bring customers to your door

Article

As spring shopping fever surges, here's how to bring customers to your door

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    5 min
Successful restaurants put tech innovation on the menu

Article

Successful restaurants put tech innovation on the menu

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    5 min
McDonald’s: Adapts Swiftly

Case study

McDonald’s made fast food faster by letting customers order ahead in Brazil

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    2 min
Advertising Partners: Waze & BMW Case Study | Waze Ads

Case study

BMW’s brand awareness campaign broke down barriers to EV ownership

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    2 min
Help shoppers create a day fit for the mothers in their lives

Article

Help shoppers create a day fit for the mothers in their lives

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    5 min
Putting your restaurant on the map as consumers venture out

Article

Putting your restaurant on the map as consumers venture out

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    5 min
Advertising Partners: Waze & WingStop Case Study | Waze Ads

Case study

An always-on strategy kept Wingstop top-of-mind for drivers in Mexico

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    2 min
Advertising Partners: Waze & Pigman’s BBQ Case Study | Waze Ads

Case study

Outer Banks favorite, Pigman’s BBQ, grew in 2020 by embracing digital

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    2 min
Advertising Partners: Waze & Shell Helix Case Study | Waze Ads

Case study

Shell Helix promoted points of sale for high-performance motor oil

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    2 min
Advertising Partners: Waze & Vita Coco Case Study | Waze Ads

Case study

Beverage giant, Vita Coco, bridged the gap between digital and out-of-home

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    2 min
Volkswagen Commercial Vehicles

Case study

Volkswagen improved brand sentiment, and drives highest brand consideration in years

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    2 min
Danone: Light & Free

Case study

Light & Free yogurt launch increased Danone sales +6%

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    2 min
Advertising Partners: Waze & Vanish Case Study | Waze Ads

Case study

Hygiene brand, Vanish, tailored campaign messaging to on-the-go consumers

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    2 min
How Retailers Can Prepare for an Unprecedented Back-to-School Shopping Season

Infographic

How retailers managed a unique 2021 back-to-school shopping season

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    2 min
The Road to Revenue

Infographic

How to get local diners into your restaurant

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    2 min
Main Street Goes Local

Infographic

As people’s locales change, businesses manage an influx of new neighbors

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    10 min
Stay the Course

Report

How in-car advertising fuels retail growth

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    Popular

    10 min
The UK Will Move Again

Article

How to remain a destination brand as the UK starts moving again

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    21 min
The Total Economic Impact™ of Waze Ads

Report

Forrester: The cost savings and business benefits enabled by Waze

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    10 min
Discover Why Top Marketers Value On-The-Go Consumers

Report

Forrester: Intercept consumers on the go with digital out-of-home ads

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    Popular

    10 min
Industry Spotlight: Consumer Packaged Goods (CPG)

Report

Forrester: CPG marketers use digital OOH to drive brick-and-mortar growth

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    10 min
Industry Spotlight: Quick-Service Restaurants (QSR)

Report

Forrester: Restaurants turn to digital out-of-home to increase footfall

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    10 min
Industry Spotlight: Retail

Report

Forrester: Retailers reach for consumers in the last mile, when they’re poised to act

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    10 min
Advertising Partners: Waze & 3M Case Study | Waze Ads

Case study

3M partnered with Waze to drive back-to-school shoppers to key retail partners

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    2 min
Advertising Partners: Waze & AC Pro Case Study | Waze Ads

Case study

A/C Pro let drivers know a ‘cooler’ journey could be closer than they think

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    2 min
Advertising Partners: Waze & Air France Case Study | Waze Ads

Case study

Air France promoted its weekend Hop! card along drivers' vacation routes

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    2 min
Advertising Partners: Waze & Autogrill Case Study | Waze Ads

Case study

Autogrill drove 28K navigations to stores using seasonal offers

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    2 min
Advertising Partners: Waze & AutoNation Case Study | Waze Ads

Case study

AutoNation went digital to reach new drivers in new ways

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    2 min
Advertising Partners: Waze & Basilic & Co Case Study | Waze Ads

Case study

Pizzeria, Basilic & Co., reached 2.2M+ hungry drivers in France in a matter of months

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    2 min
Advertising Partners: Waze & Bank Mandiri Case Study | Waze Ads

Case study

Bank Mandiri used celebrity voice navigation to reach on-the-go millennials

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    2 min
Advertising Partners: Waze & Bealls Case Study | Waze Ads

Case study

Florida’s Bealls stores generated 13.5K+ navigations with tourist campaign

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    2 min
Advertising Partners: Waze & Burger King Case Study | Waze Ads

Case study

Here’s how Burger King used targeted ads to launch their Master Burger

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    2 min
Advertising Partners: Waze & Carrefour Case Study | Waze Ads

Case study

Carrefour’s Black Friday ad strategy drove a 33% bump in weekly visits

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    2 min
Advertising Partners: Waze & Citroen Case Study | Waze Ads

Case study

Citroen created a ‘clickable’ radio campaign to promote automobile sales

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    2 min
COVID Clinic

Case study

COVID Clinic helped nearby drivers locate rapid testing pop-up sites

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    2 min
California’s Office of Traffic Safety Case Study | Waze Ads

Case study

California’s Office of Traffic Safety keeps roads safe with innovative reminders

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    2 min
Advertising Partners: Waze & Danone Case Study | Waze Ads

Case study

Danone drove 6M+ impressions to new Alpro Caffès

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    2 min
Advertising Partners: Waze & Decathlon Case Study | Waze Ads

Case study

Decathlon boosted their always-on strategy for back-to-school season

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    2 min
Advertising Partners: Waze & Domex Case Study | Waze Ads

Case study

Domex turned roadside Manila bathrooms into Domex Certified clean toilets

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    2 min
Dunkin’: Order Ahead

Case study

Dunkin’ Donuts offered on-the-go drivers ‘order ahead’ options

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    2 min
Advertising Partners: Waze & Ecosystem Case Study | Waze Ads

Case study

Ecosystem reached drivers near recycling points and drove 13K collections

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    2 min
Advertising Partners: Waze & Fastweb Case Study | Waze Ads

Case study

Fastweb drove an 8% lift in navigations to stores Italian cities

  • New

    2 min
Advertising Partners: Waze & GTMA Case Study | Waze Ads

Case study

GTMA helps local students find affordable housing

  • New

    2 min
Advertising Partners: Waze & Hering Case Study | Waze Ads

Case study

Hering drove a 13% lift in sales leading up to Father’s Day

  • New

    2 min
Advertising Partners: Daniel Gale Sotheby's Case Study | Waze Ads

Case study

Real estate brokerage, Daniel Gale Sotheby's, increased visits to open houses on the map

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    2 min
Advertising Partners: Waze & Houlihan Lawrence Case Study | Waze Ads

Case study

Real estate brokerage, Houlihan Lawrence, increased awareness of open houses among high-earning buyers

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    2 min
Real Estate Ads: Waze & Homesnap Case Study | Waze Ads

Case study

Real estate ads on Waze helped Homesnap agents stand out

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    2 min
Advertising Partners: Waze & Hyundai Case Study | Waze Ads

Case study

Hyundai helped 14 million French drivers find EV charging stations

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    2 min
Advertising Partners: Waze & Ibis Case Study | Waze Ads

Case study

French hotel brand, Ibis, quantified Waze’s ability to drive bookings

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    2 min
Advertising Partners: Waze & Intermarché Case Study | Waze Ads

Case study

French grocer, Intermarché, broke ground by making the radio clickable

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    2 min
Advertising Partners: Waze & JumpCrew Case Study | Waze Ads

Case study

JumpCrew drives measurable impact to brick-and-mortar locations

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    2 min
Advertising Partners: Waze & Kavak Case Study | Waze Ads

Case study

Used-car startup, Kavak, went digital to drive traffic to new locations

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    2 min
Waze & Ken’s Carpets & Flooring Case Study | Waze Ads

Case study

Ken’s Carpets & Flooring connected with local drivers as they passed the store

  • New

    2 min
Advertising Partners: Waze & Kwikfit Case Study | Waze Ads

Case study

Kwikfit linked in-car ads to billboards to offer drivers free safety checks

  • New

    2 min
Advertising Partners: Waze & Le Mesturet Case Study | Waze Ads

Case study

Le Mesturet sought diners who wanted a Parisian bistro, not just a restaurant

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    2 min
Advertising Partners: Waze & Lincoln Case Study | Waze Ads

Case study

Lincoln encouraged drivers to “embrace the moment” through an immersive in-car experience

  • New

    2 min
Advertising Partners: Waze & McDonald’s Case Study | Waze Ads

Case study

McDonald’s turned Dollar Menu & breakfast deals into restaurant visits

  • New

    2 min
Advertising Partners: Waze & Mojo Coffee Case Study | Waze Ads

Case study

Location Personalities turned Mojo Coffee drive-bys into drive-through sales

  • New

    2 min
Advertising Partners: Waze & Motiva Case Study | Waze Ads

Case study

Motiva reintroduced the iconic 76® brand to drivers across the eastern US

  • New

    2 min
Advertising Partners: Mutuelle du Mans Case Study | Waze Ads

Case study

Insurance company, Mutuelle du Mans, generated an average of 1K navigations per day

  • New

    2 min
Advertising Partners: Waze & Ovomaltine Case Study | Waze Ads

Case study

Ovomaltine offered a new breakfast choice to drivers on the map

  • New

    2 min
Advertising Partners: Waze & Pertamina Case Study | Waze Ads

Case study

Energy company, Pertamina, targets millennials, generating 17.6K navigations

  • New

    2 min
Advertising Partners: Waze & Petz Case Study | Waze Ads

Case study

Petz, Brazil’s largest pet shop chain, drove 22% increase in store visits

  • New

    2 min
Advertising Partners: Waze & Petrobras Case Study | Waze Ads

Case study

How Petrobras reached drivers efficiently during the holidays

  • New

    2 min
Advertising Partners: Waze & Peugeot Case Study | Waze Ads

Case study

Waze Ads helped connect Peugeot with French Wazers on-the-go

  • New

    2 min
Advertising Partners: Waze & Quick Case Study | Waze Ads

Case study

Quick pitches new Intense Cheese menu options to nearby drivers

  • New

    2 min
Advertising Partners: Waze & SFR Case Study | Waze Ads

Case study

French telecom, SFR, drove foot traffic by promoting Xiaomi products

  • New

    2 min
Advertising Partners: Waze & ŠKODA Case Study | Waze Ads

Case study

Czech auto dealer ŠKODA generated 13% growth in dealership visits

  • New

    2 min
Advertising Partners: Waze & SpotHero Case Study | Waze Ads

Case study

Parking reservation service, SpotHero, increased brand awareness amongst drivers at SXSW

  • New

    2 min
Advertising Partners: Waze & Toyota Case Study | Waze Ads

Case study

How Toyota spread the word about Yaris and Aygo “city” vehicles to urban markets

  • New

    2 min
Advertising Partners: Waze & Vittel Case Study | Waze Ads

Case study

Vittel added the Fruits Bio Infuses brand to France’s summer driving routine

  • New

    2 min
Advertising Partners: Waze & Volkswagen Case Study | Waze Ads

Case study

Volkswagen spread the word about its 2Share rental program to drivers in Italy

  • New

    2 min
Volkswagen: Put it on Waze

Case study

“Put It On Waze” campaign helped Volkswagen reach Brazilian drivers

  • New

    2 min
Advertising Partners: Waze & Wall’s Case Study | Waze Ads

Case study

Wall’s saw an 3.3% lift in ice cream sales amongst Indonesian drivers during Ramadan

  • New

    2 min
Advertising Partners: Waze & Walmart Case Study | Waze Ads

Case study

Walmart’s omnichannel experience linked digital impressions to store visits

  • New

    Popular

    2 min
Advertising Partners: Yates Cider Mill Case Study | Waze Ads

Case study

Yates Cider Mill raised local brand awareness during peak cider season

  • New

    2 min

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