Waze for Brands

Drive the outcomes you care about

The car represents a critical moment of the customer journey. Unlock the unique ability to be with your customers during meaningful in-car moments.

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Become part of your customer's journey

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Build awareness

Become top of mind along your customers' routes.

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Increase consideration

Reach your customers across meaningful in-car moments.

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Grow sales

Promote actions that drive
customers to your business.

Connect insights to results

Get the insights you need to understand the full customer journey. Connect your campaigns to in-store results by measuring the visits* and sales* Waze is driving for you.

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*Based on geographic availability.

Stand out from the crowd

  • Zero-Speed Takeover
  • Arrows
  • Pins
  • Search

The Zero-Speed Takeover is a digital billboard. It is shown when vehicles are at a complete stop to prompt awareness and action at key moments.

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Arrows help indicate your business is nearby, helping customers increase the association between a given location and your brand.

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Like a store sign, Pins inform and remind customers that your business is on or near their route.

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Search helps you be top of mind when customers search for businesses like yours on Waze.

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Note: Formats and user interface seen here is for illustrative purposes only.

Showcase your brand

Drive deeper engagement with exclusive fiarst look and custom brand opportunities.* Deliver high impact creative that gets noticed.

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*Only available through a Waze sales representative.

Showcase your brand

Drive deeper engagement with exclusive fiarst look and custom brand opportunities.* Deliver high impact creative that gets noticed.

Contact sales

*Only available through a Waze sales representative.

Supercharge your marketing mix

With Waze integrated into your advertising strategy, the car is no longer a digital dark zone. Connect with customers in that critical moment before a purchase decision.

Contact sales

Supercharge your marketing mix

With Waze integrated into your advertising strategy, the car is no longer a digital dark zone. Connect with customers in that critical moment before a purchase decision.

Contact sales